Always made in the USA. Hard tail is a Santa Monica based premium active and lifestyle clothing brand. Hard tail quickly became a leader in the evolution of lifestyle clothing by offering a delicious color palette, insanely soft fabrics and signature design elements. Hardtail’s evolution as an apparel manufacturer is rooted in the southern California lifestyle and its easy, relaxed, and casual lineage. The brand embodies the lifestyle of an active woman, allowing her not only to feel confident, but to remain comfortable and sexy.